Content Strategy- Scaling from 0 to 200+ assets

This synopsis outlines how I scaled client for a large scale record keeping partner from 0 to over 200 assets with limited resources in a highly compliant environment.
CLIENT: Enterprise record-keeping firm (401k/retirement services)
TIMELINE: 2025-present
ROLE: Content Strategy Lead
CHALLENGE: Launch a compliant, scalable financial wellness video platform with a team of 2, zero video experience, and tight budget constraints